Ciklum Exhibits at Apps World Europe 2011 in London

Apps World London: The centrepiece of the international Apps World series

On 29th & 30th November, this year’s Apps World series culminates with a massive event in London, bringing together international brands, operators, platform providers, marketers and developers for two days of industry exhibition, insight, developer workshops, thought provoking discussion and analysis of the rapidly expanding apps industry. Europe's leading multiplatform event with 5000+ anticipated attendees represented from over 45 countries, is truly global and represents the international apps ecosystem.

Topics covered at the show include:

• Mobile application development – staying in tune with latest developments, finding the next advanced app and meeting the developers who can make it happen
• Device and operators app strategies, including the latest from the developer platforms & technical updates
• The evolution of the TV app store – how new TV platforms are being built for innovation
• The impact cloud computing is having on creating more sophisticated apps with more processing power and memory
• Interoperability – how to break the barriers between app store owners, operating systems and developers
• Monetising strategies for apps, including initial purchase price strategy, in-app ads and in-app payments
• How to develop apps as part of a marketing strategy, and how to market an app