7 Apr 2017 How to Transform Big Data Possibilities Into a Commercial Advantage? by Ciklum About 2.5 exabytes of data are generated each day, and that number is doubling every 40 months or so. Big data is exploding and the huge volume of data – both structured and unstructured – inundates organizations every hour. As data is growing, most companies face a real challenge to overcome the complexity of this information overload. The defining characteristic of winning companies in a big data age is the ability to capture and analyze the worth of information available and quickly convert it into actionable insights for the improved decision making and performance. Why Big Data is so important? Explained by Ciklum It’s not the amount of data that’s important. It`s what companies do with the data that matters. And this is what companies should consider to make the business flourish. At the end of March 2017, Ciklum invited the existing clients and prospects to attend a Big Data event in Copenhagen, Symbion Conference Center. The aim of the session was to help the businesses explore the immense opportunities of Big Data and show them how it’s possible to implement Big Data Infrastructure to gain commercial success on various levels. Arne D. Hansen, Ciklum`s Regional Director of Nordics & The Middle East region, is communicating with the audience Especially invited speaker, Preben Mejer, who has been named as one of Denmark’s ten most influential IT people, talked about the technological development and the future of technology such as Big Data, Cognitive Computing, Internet of Things and such innovative phenomenon as Blockchain and Process Mining. PhD. Borys Pratsiuk, Ciklum`s Head of R&D Engineering Unit, and Ivan Kychatyi, Ciklum`s Service Delivery Manager (Big Data & Analytics), followed up the insights presented by Preben Mejer explaining how to work with the challenges of Big Data and how to process this world of useful data to valuable knowledge. They also shared some Big Data best practices already implemented in Ciklum`s projects. One of them is Neopenda, solution developed by Ciklum that helps save newborns life in the developing world. If you need to clean your unstructured data or wish to take your business decisions based on a robust analytics, do not hesitate to contact Ciklum.