• Big data timeline from 2010 to 2018
  • Why 80% of business analytics fall within Descriptive Analytics
  • Diagnostic Analytics drill-down, data discovery, data mining and correlations
  • Predictive Analytics: queries and predictive ML algorithms
  • How Prescriptive Analytics can help respond to future risks

Big data is like a person: interrogate it hard enough and it will tell you what you want to hear. There is a hidden meaning to this joke. Four to be precise. Depending on your company’s needs, you can apply four types of data analytics: descriptive, diagnostic, predictive and prescriptive. Each delivers a different insight to help find optimal solutions.

4 types of data analytics

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