Month: December 2024

Future of Retail: The Role of Digital Twins in Shaping Consumer Choices

Posted on by ciklum.manage

Key Takeaways:

  1. Digital twins are transforming retail operations, sales and the supply chain
  2. Real-time data enables testing, simulation and predictive decision-making
  3. New levels of customer experience and personalization are possible
  4. Now is the time to get on board and maximize the potential

Future of Retail: The Role of Digital Twins in Shaping Consumer Choices

Digital twins are having a growing influence in shaping consumer behavior and choices across the retail sector. The combination of new technologies are helping forward-thinking retailers create digital representation of physical objects, which are changing the game for consumers, staff and the supply chain alike.

Continue reading “Future of Retail: The Role of Digital Twins in Shaping Consumer Choices”

Migrating to Salesforce Marketing Cloud: Moving Mid-Market and GRB Companies

Posted on by ciklum.manage

Key Takeaways:

  1. Comprehensive Marketing: Salesforce Marketing Cloud integrates personalization, automation, and analytics for smarter marketing.
  2. Easy Migration: The blog outlines clear steps for a smooth migration.
  3. Actionable Data: Clean data is essential for impactful campaigns.
  4. Smart Scaling: A pilot project ensures seamless implementation and success.

Ready to dive deeper into the details?

The move to Salesforce Marketing Cloud is a game-changer for global retail brands and mid-market companies. This powerful platform provides a suite of tools to supercharge marketing, operate more efficiently, and enhance how you work with your customers. However, the transition can be quite daunting. This straightforward guide will help you execute the migration smoothly.

Continue reading “Migrating to Salesforce Marketing Cloud: Moving Mid-Market and GRB Companies”

Mastering Salesforce Integration: Best Practices and Tips

Posted on by ciklum.manage

Key Takeaways:

  1. Maximize Salesforce: Seamless integration boosts efficiency and data flow.
  2. Choose Smart Tools: The right APIs and middleware simplify complex setups.
  3. Data Matters: Proper mapping and error handling ensure reliability.
  4. Stay Updated: Monitoring and new features keep you ahead.

Salesforce is a powerful CRM platform that can significantly enhance your business operations. However, to fully leverage its capabilities, integrating Salesforce with other systems is crucial. This blog post will guide you through the best practices and tips for mastering Salesforce integration.

Continue reading “Mastering Salesforce Integration: Best Practices and Tips”

How Customized Experiences Can Transform Complex Financial Services

Posted on by ciklum.manage

How Customized Experiences Can Transform Complex Financial Services

Delivering customer service excellence has arguably never been more important for financial institutions, especially when it comes to delivering more complex products and services.

Continue reading “How Customized Experiences Can Transform Complex Financial Services”

7 Key Trends in AI for Open Banking to Watch in 2025

Posted on by ciklum.manage

Key Takeaways:

  1. New AI innovations are transforming Open Banking
  2. Smoother data flows and greater personalization stand out
  3. Detailed insights can drive more intuitive services
  4. Customers benefit from greater visibility and control

7 Key Trends in AI for Open Banking to Watch in 2025

At least 100 million Americans have already entered the world of Open Banking by granting third party access to their account data. But as this is only around 30% of the total population, there’s still more to be done to encourage and enable Open Banking adoption.

Continue reading “7 Key Trends in AI for Open Banking to Watch in 2025”

AI Agents Explained: The Future of Task Automation and Productivity

Posted on by ciklum.manage

Key Takeaways:

  1. AI agents massively expand the potential of automation
  2. Complex business processes can be dealt with without manual intervention
  3. New levels of efficiency, productivity, accuracy and informed decision-making
  4. Striking the balance between AI abilities and human creativity is vital

AI Agents Explained: The Future of Task Automation and Productivity

Artificial intelligence (AI) agents are programs that can perform tasks and achieve pre-defined goals through interactions with the environment around them and collecting data. They use algorithms and data input to process information using machine learning models, react to variables and circumstances, and work towards human-set objectives.

Continue reading “AI Agents Explained: The Future of Task Automation and Productivity”

6 Predictions for Intelligent Automation & AI in Retail in 2025

Posted on by ciklum.manage

Key Takeaways:

  1. Intelligent automation is transforming retail operations
  2. New levels of efficiency, insights and cost-savings
  3. Ethical use of AI will remain a major concern
  4. Tech expertise is vital to make the most of new innovations

6 Key Predictions for Intelligent Automation in Retail in 2025

Intelligent automation is playing a leading role in reshaping retail trends in the retail and eCommerce sector, with as many as 80% of retail executives saying their organizations will have AI-powered intelligent automation in place by 2027.

Continue reading “6 Predictions for Intelligent Automation & AI in Retail in 2025”

The Technology Leader’s Blueprint for Financial Services Customer Experience

Posted on by ciklum.manage

The Technology Leader’s Blueprint for Financial Services Customer Experience

Digital native competitors are disrupting the traditional banking landscape like never before. In turn, this is putting CIO/CTO roles in banking under intense pressure to modernize their technology foundations and elevate customer engagement in financial services.

Continue reading “The Technology Leader’s Blueprint for Financial Services Customer Experience”

Enhancing Data Quality in Salesforce: Tips for Accurate and Reliable Data

Posted on by ciklum.manage

Key Takeaways:

  1. Setting data validation rules can ensure accurate data entry and reduce errors.
  2. Consistently auditing and cleaning data helps maintain reliability.
  3. Automating quality checks through automation tools helps in streamlining validation and duplicate management.
  4. Fostering a culture of responsibility will promote data quality across teams.

Data quality is crucial for the success of any CRM system, and Salesforce is no exception. Reliable and accurate data ensures that your business processes run smoothly, your reports are reliable, and your customer interactions are effective. According to a Gartner report, poor data quality costs organizations an average of $12.9 million annually. This blog post will provide you with tips to enhance data quality in Salesforce.

Continue reading “Enhancing Data Quality in Salesforce: Tips for Accurate and Reliable Data”

Banking Experience 2025: Trends Shaping Customer Expectations

Posted on by ciklum.manage

Banking Experience 2025: Trends Shaping Customer Expectations

All over the world, traditional banking models are being disrupted by changing customer experience expectations. For example, by 2028, nearly 80 million Americans are expected to be using digital banking services – that’s nearly a quarter of the entire population.

Continue reading “Banking Experience 2025: Trends Shaping Customer Expectations”