Case Studies

March 26, 2026

Modernizing Sports Betting with Real-Time Live Parlays

Modernizing Sports Betting with Real-Time Live Parlays

IN A NUTSHELL

$ 0 M

in betting volume in the first 2 months

$ 0 M

in revenue generated in the first 2 months

0 %

success rate for bet validation

Under 1 second

validation time during peak load
01

About FoshTech

FoshTech is a sports betting technology company focused on modernizing wagering experiences through scalable, high-performance digital products. To support growth and deliver richer player experiences during major sporting events, the business set out to replace fragmented legacy systems with a unified sportsbook platform.

A man sitting on a couch at home, smiling while video calling on his phone and holding a soccer ball.

Employees

30+

Location

Global

Industry

iGaming
02

The Challenge

FoshTech was operating two isolated sportsbook platforms – one for pre-match betting and another for live betting – that could not communicate with each other. This limited the range of betting markets the business could offer and created friction in the player experience. At the same time, a legacy codebase and database-heavy logic caused instability during high-traffic periods, particularly on Friday nights and weekends, leading to crashes, lost revenue, and restricted growth.

03

How we helped them

Ciklum partnered with FoshTech to design and build a unified sportsbook foundation that could scale for high-demand events and unlock new revenue streams. Following an intensive Product Discovery phase, we developed a cloud-agnostic betting engine from scratch, enabling the launch of Live Parlays while creating the foundation for a broader feeds and trading ecosystem.

Running Product Discovery

Ciklum began with a focused discovery phase to map the client’s fragmented sportsbook landscape, identify the highest-value opportunities, and define a structured roadmap tied to revenue impact, platform resilience, and future scalability.

Building a Unified Betting Engine

We engineered a new cloud-agnostic betting engine to connect previously isolated pre-match and live environments. This created the technical foundation for Live Parlays, enabling multi-bet capabilities that expanded market coverage and improved the player experience.

Integrating Data and Core Systems

The platform was integrated with legacy wallet and player account management systems, along with real-time sports data providers including LSports, TX Odds, and Optic Odds. This ensured consistent data flow, faster market updates, and reliable bet processing across the sportsbook ecosystem.

Designing for Performance at Peak

Built with .NET on the backend, React for the back-office frontend, and supported by SQL Server, Pulsar, Orleans, RabbitMQ, GitHub, and AWS-based development workflows, the solution was designed to validate bets in under one second and remain stable during peak betting windows.

04

The results

$ 0 M

in betting volume in the first 2 months

$ 0 M

in revenue generated in the first 2 months

0 %

success rate for bet validation

Under 1 second

validation time during peak load

“Thanks to Ciklum’s excellent ways of working and technical expertise in iGaming, we managed to add the Live Parlays feature to our current platform, which has already delivered $1M in revenue in just two months, proving both the technical and business value of the new platform.”

Case Studies

Discover Similar Insights

View All
Building Creative Momentum for Monks at Global Scale

Building Creative Momentum for Monks at Global Scale

Learn More
Optimizing and Future-Proofing Payment Infrastructure for Betsson

Optimizing and Future-Proofing Payment Infrastructure for Betsson

Learn More