Strategies for Integrating XR Experiences into Existing Customer Journeys

Key Takeaways:

  1. Extended reality technologies are enabling enhanced customer experiences in retail
  2. Customers benefit from greater interactivity, personalization and product information
  3. Retailers are using XR to drive more sales, boost brand loyalty and reduce return rates
  4. Small scale pilots can prove integration value and guide a wider rollout

Online retail is growing all the time: according to Forbes, it will account for 28% of all retail sales in the United States by 2028. And a big part of that is the growth of Extended Reality (XR) technologies that are transforming the customer experience – to such an extent that XR could boost global GDP by as much as $1.5 trillion by 2030. Retail technology trends indicate this growth will only accelerate in coming years.

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AR/VR Trends and Predictions For 2025 & Beyond

Key Takeaways

  • Augmented Reality technology has become more mainstream in recent years
  • Industry-specific technologies are gaining ground
  • Health, accessibility and ethics are all key challenges
  • Businesses exploring AR and VR now will succeed long-term

Current State of AR/VR Market

Augmented reality (AR) and virtual reality (VR) have gradually found more practical use cases in recent years – but the use of the technology is set to expand exponentially in the years to come. According to Skyquest, the global market value of AR and VR stood at around $30 billion in 2022 – but by 2031, this is expected to rise to more than $520 billion.

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Transform Your Retail Experience with Advanced AR Solutions

Key Takeaways:

  • AR technology for retail is expanding all the time
  • It is essential for personalization and customization
  • Expert partnership is key for maximizing the potential of AR
  • A bespoke approach generates the best innovation

Transform Your Retail Experience with Advanced AR Solutions

Augmented reality and connected technologies like virtual reality are becoming more mainstream, as trends and predictions for AR/VR continue to evolve. The value of the global market is expected to reach $80 million by 2025, as the capabilities of blending virtual and physical continue to expand.

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8 Benefits of Extended Reality for Modern Manufacturing Processes

Key Takeaways:

  • XR is transforming the manufacturing sector by blending the physical and virtual
  • Benefits range across cost savings, upskilling, time-to-market, reduced downtime and more
  • Financial and technical barriers are not insurmountable
  • Third-party expertise can help maximize current and future innovations in edge technologies

8 Benefits of Extended Reality for Modern Manufacturing Processes

In a highly competitive landscape, any competitive advantage that manufacturing companies can find is a valuable one. And with technology playing an ever-greater role in the sector, extended reality (XR) is standing out as a key differentiator and emerging edge technology.

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A Bold Step Into the Future as Meta Unveils Its AR Glasses Prototype Orion

 

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Emergence of Virtual Reality (VR) in healthcare

Introduction

According to World Health Organization (WHO), Medication errors alone cost an estimated US$ 42 billion annually. Unsafe surgical care procedures cause complications in up to 25% of patients resulting in 1 million deaths during or immediately after surgery annually.   

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Transforming Retail: Harnessing the Power of Augmented Reality

Introduction

Augmented reality, or AR, is not merely a buzzword anymore; it’s a transformative technology that’s reshaping the retail landscape. Augmented reality (AR) offers countless opportunities to improve the retail experience and spur company growth by seamlessly merging digital and physical aspects. Let’s delve into how augmented reality is revolutionizing the way we shop and providing unprecedented opportunities for success, from virtual try-ons to personalized recommendations.

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